Apple
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Under Greg Abel, Apple Stock Looks Like It's Here to Stay in Berkshire Hathaway's PortfolioThe conglomerate's first portfolio disclosure under its new CEO hints at a willingness to lean further into technology.
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Peter Navarro Once Slammed Tesla Over China Reliance—Now Xi Jinping Says Beijing Will Open Wider To US Companies Amid Trump Visit
President Donald Trump‘s counselor and economist, Peter Navarro, had criticized Elon Musk-led Tesla Inc. last year, calling the company a “car assembler” reliant on overseas parts from China and other countries. Now, …
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NANC Traders Beat the Crowd by 33 Points and the Difference Keeps Growing
Two unconventional ETFs promise to monetize information edges that traditional fund managers ignore. The Unusual Whales Subversive Democratic Trading ETF (NASDAQ:NANC) mirrors stocks disclosed by Democratic members of…
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Apple Intel Foundry Link Puts ASML Growth And Valuation In Focus
Apple and Intel have reportedly reached a foundry agreement that could trigger a multi billion euro order for ASML Holding's lithography systems. The potential order is tied to future advanced chip production at Intel…
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Apple Settlement Over ‘Apple Intelligence’ Claims And What It Means For AAPL
Apple has agreed to a preliminary $250 million nationwide class action settlement over alleged false advertising of its "Apple Intelligence" features. The proposed deal would compensate U.S. consumers and businesses t…
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How Elon Musk Knows If You're Lying In A Job InterviewElon Musk has a favorite interview question to ask to try and detect liars. Here's the question and how people can stand out.
▾ 🧩 Sum of the parts
| Name | Type | % stake | Paid | Annual rev | Now worth | ×% our share | Note |
|---|---|---|---|---|---|---|---|
| iPhone | 🧩 segment | 100.0% | — | $200.0B | $1,500.0B | $1,500.0B | Sales of iPhone devices. |
| Services | 🧩 segment | 100.0% | — | $90.0B | $1,000.0B | $1,000.0B | Includes App Store, Apple Music, iCloud, Apple Pay, AppleCare, advertising, etc. |
| Mac | 🧩 segment | 100.0% | — | $30.0B | $250.0B | $250.0B | Sales of Mac computers. |
| iPad | 🧩 segment | 100.0% | — | $28.0B | $200.0B | $200.0B | Sales of iPad devices. |
| Wearables, Home and Accessories | 🧩 segment | 100.0% | — | $40.0B | $300.0B | $300.0B | Includes Apple Watch, AirPods, HomePod, Apple TV, and other accessories. |
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📚 Books · 9
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💬 Quotes · 2
"To me, marketing is about values. This is a very complicated world; it’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is. And so we have to be really clear on what we want them to know about us. Now, Apple fortunately is one of the half-a-dozen best brands in the whole world. Right up there with Nike, Disney, Coke, Sony, it is one of the greats of the greats. Not just in this country but all around the globe. And – but even a great brand needs investment and caring if it’s going to retain its relevance and vitality."
"Apple was the only technology company that I knew of—including the one I was working at and had worked at—where if a customer got angry with the company, they would yell and yell loudly but they would continue to buy. At Compaq, if people got angry at Compaq they would just buy from Dell. At Dell if they got angry at Dell they would just buy at that time from IBM. And so people were moving freely to and fro, but an Apple customer was a unique breed. And there was this emotion that is so... you just don't see it in technology in general. You could see it and feel it in Apple customers"
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