📚 Education — Books

The Alchemy of Finance
Must ReadInvesting
The Alchemy of Finance
by George Soros
Soros explains his theory of reflexivity — how market participants' biased views influence the very fundamentals they're supposed to reflect. A window into one of the greatest macro speculative minds of the 20th century.
Alchemy
Must ReadMarketing
Alchemy
by Rory Sutherland
Sutherland argues that logic and conventional economic thinking systematically miss the irrational but real ways humans make decisions. A manifesto for why perception, framing, and irrationality are more powerful than reason in shaping behavior and value.